It is undeniable that online traffic is limited, and those young people who desperately want to be masters of time management do not have so much energy to "pamper" various online platforms. So the contradiction arises. Retired seniors who have a lot of time do not shop online very often, and young people who can shop online do not have time to cook. Therefore, the stores of traditional fresh food retail companies still have an irreplaceable position.
From big cities to second- and third-tier cities to rural areas, there are people who cook and cook, and these traffic will continuously supply offline fresh food retail stores. That is to say, for a mature fresh food retail enterprise, it can always realize Fax List that offline is its foundation, and online is only a supplement to the scene. As long as it is a retail enterprise, his profit model is inevitably abstracted as "earning the difference". For companies such as supermarkets that operate a full range of categories, fresh food is only its drainage product, and it will not make too much entanglement in the gross profit of fresh food.
The products that make money lie in other categories; and for enterprises that only operate fresh food, they must Carefully consider how to maximize the gross profit of fresh products as much as possible. This article takes the fruit and vegetable category as an example, starting from the source of the supply chain, and analyzes how to make management more efficient in the procurement stage. However, the procurement link is only an important but not the only link in the supply chain. To improve the efficiency of the overall supply chain, all links need to work together.